ITI Treatment Concept Webinar 4: Navigating the Business of Dentistry in a Volatile World

Govornici: Colin Campbell

Mjesto: ONLINE - Zoom Webinar Online

Opis

For decades, dental practices around the world have flourished in a relatively safe environment with the trust and respect of populations and the skills of their clinicians. The world is changing dramatically in many aspects, not least the ability to run business successfully, and to survive and thrive in dental business. In this short, introductory lecture, Colin will provide a structure for dental business to help busy and overwhelmed owners and practitioners navigate the challenges of a volatile, uncertain, complex and ambiguous world (the UCA) Colin will also touch on medicolegal aspects of dental practice which create risks to dental business and conclude with some helpful, useful take-home tips for dental marketing. Aim: To provide an engaging, interesting and thoughtful short lecture on dental business, medicolegal and dental marketing topics.