Our participation at the International Dental Show (IDS), the largest global dental fair, concluded successfully and all expectations were exceeded!
The Straumann Group's characteristic excellence was seen in many ways throughout the event, which took place from March 14-18 in Cologne, Germany.
AreNa of Excellence:
Top Notch presentations of renowned speakers that can compete with any scientific congress – in total 25 slots and every day a rich program.
The highlight here was the 2 lectures Neodent presented at IDS with its founder, Dr. Geninho Thomé and the Head of New Products Developments, Dr. Sergio Bernardes, talking about “How to achieve excellence in aesthetic cases with two-piece ceramic implants under immediate load?” and also a lecture about “Sharing experience of more than 20 years of clinical success in immediate load”. For sure, it was the apex of our participation.
Bold prove of excellence position through impressive branding and breathtaking multimedia walls with strong animations representing offering and branding. All materials rebranded for this first milestone.
Firework of Digital Innovation:
Smilecloud / AI, Falcon Dynamic Navigation System, CoDiagnostiX incl AI, ClearCorrect Portal, VRSTX Learning, Smile-in-a-box, Digital workflow and connectivity and finally all solutions with an integration to our digital workflows.
Impressed customers and stakeholders:
Lively discussions at the busy stand with customers, interested parties, stakeholders, analysts, media and partners and our management showed that our communication and brand objectives are being achieved or even exceeded.