An inspiration may come from a trip, an idol, or a book. However for Dr. Geninho, it came from the content of an oath. A moment of reflection that guided his path of innovation and the constant search to create new smiles for his patients.

Chapter 1


Within a practice, a dentist can transform the lives of many. Gaining experience and sharing knowledge, he can change the quality life of his patients and also can contribute to the market evolution.

Chapter 2


Being a dentist is not just a profession, it is a vocation. It is about dedicating your life to bring health and life quality to patients, it is about researching new treatments and solutions. It is a mission that requires dedication, persistence and, of course, a lot of talent.

Chapter 3



You need determination to succeed, but it is only with courage you can go beyond the boundaries. Get to know the dentists´ stories that have challenged the limits of their profession and what they have done to innovate after getting out of the comfort zone.

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Post photos, texts or videos telling your story of greatness in dentistry and how have you changed patient’s lives through your Talent, Experience, and Courage. Your story can also inspire others!


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