Meet the Management Team of Straumann Group Benelux



Remco Ritsema

General Manager Benelux


Remco is a values-based senior business leader with an entrepreneurial mindset and broad experience in healthcare and life science. He leads teams based on empowerment, empathy, and trust. His strength is developing modern integrated business strategies and translating it into operational activities by facilitating and challenging the team. He strongly believes in outside-in-oriented organisations and continuous improvement. He is driven by creativity, curiosity, progress, quality, and innovative technologies.He joined Straumann beginning of 2023.

He has over 20 years of experience in Healthcare, of which 15 years in the dental care industry.

 

Daan van Dun
Head of Marketing, Training & Education Benelux


Daan starts his Straumann career in 2011 as Product Manager and has worked his way up to Manager Digital Solutions Benelux (2017) and later, in 2018, became part of the Lead Team as Head of Digital. In July 2020 he makes  the transition to Head of Marketing, T&E. His main tasks are: Build the brand value of Straumann, Neodent, Medentika, Anthogyr, ClearCorrect by monitoring, analyzing and evaluating the markets and translate the outcomes into marketing activities to help Straumann Group Benelux to meet its revenue and business objectives.

Carmen Silverstandt

Head of Sales DSO Benelux


Carmen has joined Straumann Group in March 2022 coming  from Philips Health systems. At Philips she had different roles such as heading the Ultrasound business organization and leading the  Marketing organization for the Benelux. With her 20 years of working in the Health technology industry she brings a wealth of experience. Her strengths are creating winning teams and understanding the customer demands in changing environments.

As our Head of Dental Service Organization (DSO) Carmen will, together with the local and global DSO teams, dive into the needs of our existing and new DSO customers. Once a good fundament of common understanding is in place, we can further  build on implementing solutions that fit best to the current needs.

Esther Buth
Head of Sales Ortho Benelux



Esther has started her career at Straumann in 2014. As Key Account Manager Benelux she is, from 2016 till 2020, responsible for the DSO’s (Dental Service Organizations). In January 2021 Esther makes the transition to Head of Sales Ortho. The clear aligner market is a key market within Straumann Group and she enjoys building up a strong relationship with orthodontists and gp's ortho. 

Esther holds a bachelor degree obtained at Hotelschool The Hague, which is still visible in her service oriented approach towards customers. Currently she is MBA candidate at the Nyenrode business universiteit.

Michael Greger

Head of Finance Benelux a.i.


Michael started working for Straumann in 2012 in the Corporate Controlling department in Basel Headquarter. After 6 months in the role of Head of Business Unit and Sales Controlling he was appointed to the Regional Finance Officer Western Europe. In this function Michael was responsible for Finance and Controlling, IT and Facility, Quality and Regulatory and the Operation for 11 countries for a period of 6 years. In summer 2019 he changed in the same role as the RFO to the sales region Emerging Markets before he  went back to Western Europe in January 2021 as RFO.  In January 2023 Michael took over the role of "Finance Project Lead EMEA" in which he is currently running the Head of Finance position BeNeLux and Head of Finance Northern European Hub ad interim.