No matter what industry you’re in, online marketing should be part of your overall business plan. Digital marketing for dentists is no exception. With the advent of social media and the online world as a whole, it’s now easier than ever to connect with potential patients and keep in touch with the people you already care for. Even though there might be a bit of a learning curve to getting started with digital marketing and social media, the results of getting more brand exposure are worth the effort.

In this compilation, we’re sharing some of our best resources for online patient communication, social media, and digital marketing for dentists.

Conclusion

• Incorporating social media and digital marketing strategies into your overall business plan will help you move the needle for your business--and stay engaged with your patients in the process.
• Social media platforms that focus heavily on video, such as Instagram and TikTok, can help maximize your brand exposure and give viewers a glimpse into what it’s like to work with you and your team. 
• Using Google My Business and other online platforms can help broaden your reach, especially locally.